Social networks

The news that photos were dying on Instagram was clearly exaggerated. Or at least, that’s what Instagram CEO Adam Mosseri said. In fact, during a Q&A session on his Stories, he stated his intention to return to prioritizing photos on the platform.   2022, the year of Instagram video Some people might be asking themselves:...

In order to attract and retain content creators, Adam Mosseri announced that the platform is testing a paid subscription feature. With the subscriptions, the Instagram aims to help the platform's content creators "develop deeper connections with their most interested followers and increase their monthly income". Followers who are willing to pay for a subscription...

The main aim of this feature designed by the social network is to increase user interaction and make it possible to create various profiles for different purposes. For example, you could have a profile more focused on interacting with friends, another with family, another with work colleagues and even closer friends. This...

Collaborative posts are a social media trend. TikTok was the first to do it. Coincidentally (or perhaps not), Facebook and Instagram followed in its footsteps... and now it’s Twitter’s turn to adopt this format. In fact, this social network is testing collaborative tweets. In fact, it has already published a video announcing it, and...

If the Social Media Hackathon, a Swonkie initiative, were a Netflix miniseries, it would have all the attributes of a good production: charismatic characters, technological plot twists, inspiring scripts and a good dose of algorithm drama.For two intense days, the Up We Go team immersed itself in this universe where social networks...

For those wondering what LinkedIn is: it's a professional social network for companies, brands and individuals who want to increase their network of business contacts and find or advertise job vacancies. A good LinkedIn profile requires professional, thoughtful use of the platform, with posts and interactions that are educational, informative, share achievements...

If we look back over the last few years, there are few artists in the entertainment world who have achieved as much success and notoriety as Taylor Swift. Of course, there are other big names worth mentioning, but they were already pre-established, unlike Taylor Swift, who burst onto the music scene without...

The question is common to many sectors and brands. Whether it's new companies looking to position themselves in the digital world, or someone to work with to increase your pageviews, product image or service sales in the online marketplace, this question is always there: "how should I manage my social networks?". To...

Summer is vacation time... for people, not for marketing strategies. If you think that no one cares about communication during the summer, think again, the opposite is true. The fact is that activity on social networks tends to increase during the vacation season. Today we bring you 6 tips so that you don't...

No one can deny that the pandemic has been terrible for most businesses. At Up We Go, we believe that there is no point in crying over the spilled virus. In today's article we look at the good that came out of it: the activation of digital channelsand the incentives and funding...