Restaurant Marketing Strategy: 10 Tips to Get More Customers
The restaurant sector is increasingly competitive, and having a quality service is no longer enough to guarantee the success of your business. A well-structured restaurant marketing strategy is essential to attract new customers and retain your audience. Competition in the restaurant sector is intense and consumers are increasingly demanding. That’s why investing in marketing for […]
Turning Online Reviews into Bookings | Hotel Marketing
In the context of hotel and local accommodation marketing, online reviews, on Google, Tripadvisor and other platforms, play a decisive role in the success of your business, greatly aiding guests’ decisions. A positive review can be the difference between a confirmed booking and a missed opportunity. Knowing how to use these reviews to your advantage […]
Digital Marketing Trends for Local Accommodation in 2025
With the evolution of technology, digital marketing trends for local accommodation are also changing, and they need to adapt in order to remain competitive. In 2025, the focus will be on personalization, artificial intelligence and experiential marketing. Discover the main trends and how to apply them to your business in today’s article. How can you […]
5 Digital Marketing Strategies for Local Accommodation Management in 2025
Competition in the local accommodation sector has never been more intense. With the growing demand for unique and personalized experiences, it is essential for owners to adopt effective local accommodation management, combined with digital marketing strategies, in order to stand out in the market. In this article, we explore five strategies that can help attract […]
Networking at the SBC Summit 2024 in Lisbon
On September 24 and 25, Up We Go went to Lisbon and attended the SBC Summit, one of the largest international events dedicated to the casino, iGaming and eSports industries. At a conference that is regarded as a benchmark in the aforementioned industries, around 25,000 professionals and more than 450 speakers gathered, and we couldn’t […]
Up We Go was present at Happiness Camp 2024
On September 17th, we took a break from the hustle and bustle of everyday life and attended Happiness Camp 2024, the largest European event dedicated, as the name suggests, to happiness, especially in a corporate environment. It took place in the emblematic Alfândega do Porto and was not only marked by several moments of bonding […]
6 Tips for creating a good LinkedIn profile
For those wondering what LinkedIn is: it’s a professional social network for companies, brands and individuals who want to increase their network of business contacts and find or advertise job vacancies. A good LinkedIn profile requires professional, thoughtful use of the platform, with posts and interactions that are educational, informative, share achievements and learning, as […]
The success of SEO optimization: Ribeira Flores 59
In today’s dynamic world of digital marketing, SEO optimization for search engines plays a crucial role in the success of companies through their active online presence. Recently, our agency had the opportunity to optimize the company’s website Ribeira Flores 59, a property with 5 studios and 2 two-bedroom mezzanine apartments, carefully decorated, with an excellent […]
Do you own a local accommodation? Learn how to attract more customers
Local accommodations are extremely popular in Portugal due to the increase in the number of tourists and the quality they offer. So, with competition increasing, you need to stand out in order to attract more bookings. At Up We Go we suggest investing in good digital communication, through a website and social networks, in order […]
Learn how to sell via WhatsApp: Boosting micro and SMEs
WhatsApp is a useful communication tool and nowadays, through WhatsApp Business, it is possible to use this application as a way of selling and boosting small businesses. Find out how to sell via WhatsApp and use this tool to communicate effectively with customers! WhatsApp for Business: Boosting Micro and Small Enterprises At Up We Go […]