Cetelem is a brand of the BNP Paribas Group, a financial institution with a strong presence in the Portuguese market. As part of its internal communications, the need arose to revamp its corporate presentations, making them more visual and engaging.
UP We Go was responsible for the design and graphic reorganization of these presentations, with the goal of transforming large volumes of data, charts, and tables into engaging content aligned with the group’s identity. The final result is clearer and more appealing communication.