Cetelem is a brand of the BNP Paribas group, a financial institution with a strong presence in the Portuguese market. In the context of its internal communication, the need arose to reformulate the corporate presentations, making them more visual and captivating.
UP We Go was responsible for the design and graphic reorganization of these presentations, with the aim of transforming large volumes of data, graphs and tables into attractive content in line with the group’s identity. The end result is clearer and more appealing communication.