BS Interiores
Digital Marketing & Strategy, Multimedia, Paid advertising management, Social media management
BS Interiores’ digital marketing strategy focuses on showcasing its projects and building a more inspiring online presence. Through content creation and social media management, we have strengthened the brand’s identity and fostered a closer connection with its audience.
Date
Since 2023
Project
The project
Enhancing communication on the social media channels of BS Interiores, a company with over two decades of experience in the furniture, design, and interior decor market.
Just as with the company’s in-house production of custom furniture, the approach involved creating a tailored and dynamic strategy for the brand’s digital content (video, images, and design) to help it stand out and foster greater engagement. And without neglecting the brand’s aesthetic and decorative elements, the posts we create are designed with the utmost care.
This content is then published according to a social media calendar designed to increase visibility and achieve the desired results.
Next, we encouraged followers to engage with the page, fostering a closer relationship with subscribers. The metrics we used to evaluate social media success were: Share of Voice (SOV), engagement rate, reach, and ROI.
This allowed us to increase the number of visits to the company’s website, as well as on Instagram and Facebook.
Managing this company’s social media accounts is a highly demanding and exclusive responsibility. We are honored to work with brands like this one.