Hilton Boeira Garden Hotel
Multimedia, Paid advertising management, Social media management
For the Boeira Garden Hotel Porto Curio Collection by Hilton, we developed a digital communications strategy focused on reinforcing its premium positioning and conveying the exclusive experience offered by the hotel. Through social media management, content creation, and paid advertising, we created a digital presence aligned with the brand’s high standards.
Date
Since 2025
Project
The project
The Boeira Garden Hotel Porto Curio Collection by Hilton is a five-star hotel located in Vila Nova de Gaia, combining luxury, exceptional hospitality, and an authentic connection to the city of Porto.
UP We Go is responsible for managing the hotel’s social media accounts—Facebook, Instagram, and LinkedIn—with the goal of reinforcing the hotel’s identity, promoting its various services, and bringing the target audience closer to the hotel experience. To achieve this, we conduct monthly photo and video shoots that capture the essence of Boeira Garden—from the atmosphere of the gardens to the sophistication and comfort of the interiors, as well as the experience at the Raízes restaurant and the 1850 bar.
The combination of social media strategy and original content creation helps reinforce the premium positioning of the Boeira Garden Hotel Porto Curio Collection by Hilton.