Great Encounters Catering

Great Encounters Catering challenged us to create a versatile brochure, capable of communicating effectively with two different audiences: the end customer, in the weddings and private parties segment, and the business customer, in the corporate events segment.

Our intervention took place on four essential levels: content creation, photography, graphic design and briefing for graphic production. The main challenge was to assume that a 25-year-old company can, and should, present itself as modern and up-to-date, without losing the credibility and experience associated with its history.

More than a simple design exercise, this project required conveying quality and sophistication, incorporating a surprise factor through elements such as velvet paper, which reinforces the brand’s premium character and attention to detail, qualities that define the essence of Great Encounters Catering.